- Social media
- Website front-end
- Seasonal campaign
- Newsletter microsite
Bag Full of Surprises
We did a 360-package for BearInBag, ranging from front-end website planning to campaigns and activations.
For seasonal campaigns, the team worked on EDM microsites targeted to a five-digit subscriber list through MailChimp. We built standard templates adaptable to any product category year-long. A/B testing allowed us to experiment with unique design languages catered for every audience groups.
For social media campaigns driven by the audience, we interlink contests and giveaways with the main website or through partnership collaborations. Mailing list subscriptions are also driven by contest participation opt-ins.
From the client
BearInBag is a shopping platform that provides online & offline benefits to merchants and shoppers in Malaysia with the goal of expanding to other countries in Southeast Asia. Shoppers enjoy an exciting assortment of products & services at competitive prices, via an easy, safe and rewarding shopping experience.